The original 1971 hotel was a Ramada Inn built by Bobby Bridewell of Metro Hotels and designed by a California firm, Hendrick & Mock. Bridewell went on to develop many other hotels with his crowning achievement being the five star Mansion on Turtle Creek. The Ramada was later rechristened as the Greenlefe Hotel, and later yet became the Dallas Plaza Hotel—slowly declining over the years until acquired by Hamilton Properties in 2006. The building’s doors closed in 2009, when the Hamiltons found a caretaker for the building, Tom Coughlin, who resided for eight years as the sole occupant rent free on the 11th floor to repel metal thieves and homeless invaders. Today, you can see a mold of his hand holding the directional signage for the guestroom floors in his honor.
The hotel’s interior was completely gutted down to the concrete, and after years of designing and creating what it is today, the Lorenzo Hotel opened in 2017. Since opening, the hotel has continued to evolve as a living art gallery, with new exhibits popping up everyday that showcase some of Dallas’ very own local artists. The inspiration around each and every corner immerses guests in a whimsical world that celebrates creativity and helps one escape the ordinary.
Tina Turner STory
In July 1976, Ike and Tina Turner arrived in Dallas to begin a tour, when Ike beat Tina so immensely that she finally decided enough was enough. As soon as Ike fell asleep in their room at the Statler Hilton, Tina put on sunglasses to mask her bruised face and made her escape. In an interview with Oprah, Tina reflects, “I just took a chance. The way out is through the door; and while he was on one of his sleeping times, I just left the hotel, went out the kitchen way and down to the freeway.”
Tina sprinted across the busy highway until she found her way to the Ramada Inn (what would become the Lorenzo Hotel), and asked for a room with just a Mobil credit card and 36 cents in her possession. The manager working that evening not only granted her request, but put Tina up in the Presidential Suite (now known as the Cake Suite). This monumental evening marked the beginning of Tina’s freedom and legendary career as a solo artist. As a tribute to Tina Turner, there are numerous pieces of art, and now an entire suite, at the hotel in her honor.
What is the minimum age requirement to reserve a room?
Guests must be 21 years or older with photo identification to reserve a room.
What is the hotel's credit card authorization policy?
A valid credit card is required upon check-in regardless of your booking method. The card will be authorized at check-in for the estimated amount of your entire stay plus an $80.00 per night authorization for incidental charges. It may take 72 hours or longer after check-out for your bank to release the credit hold on your account. The Hotel is not responsible for overdraft charges incurred due to the hold.
What currency does the hotel accept?
U.S. dollars only.
What are the terms of a prepaid reservation?
Your reservation is being held (guaranteed) by a deposit on the credit card provided and will be charged the full amount at time of booking. The reservation is non-modifiable, and the deposit is non-refundable.
What is the hotel's policy on early departures?
All departures prior to date agreed at time of check-in will be subject to charges equivalent to a one-night stay inclusive of taxes. If a reservation is reduced in length of stay within the cancellation period, a penalty fee may apply.
What is the hotel's cancellation policy?
We uphold a 24-hour cancellation policy and all reservations are non-transferable. Please arrange cancellations by 4:00 pm (CST) one day prior to arrival to avoid payment of one night’s room and taxes.
What time is check-in/check-out?
Check-in time is 4:00 p.m. (CST) and check-out time is 11:00 a.m. (CST).
Is early check-in or late check-out available?
Rooms may not be available until after the reserved hotel’s designated check-in time. Early check-in is extended complimentary based on availability. The late checkout fee varies, depending on the time of day. If a room is not available upon early arrival or we cannot extend your requested late checkout, our staff will be happy to store your luggage on your behalf.
Does the hotel charge for parking?
Yes. Valet or self-parking is available to all overnight guests in our lot and lower level parking garage.
Valet – $30 per night
Self-Parking – $20 per night
Does the hotel allow pets?
We are not only pet friendly, but pet welcoming! Pets must be under 40 lbs, and we do require completion of a Guest Agreement form, as well as payment of a $100 non-refundable fee. Guests are responsible for paying any additional cleaning bills or repairs due to chewing or stains. Hotel staff will issue one warning if the hotel receives a noise complaint, and any subsequent issues will result in the guest being asked to vacate.
Does the hotel allow smoking?
Lorenzo Hotel maintains a 100% smoke-free environment (including e-cigarettes) throughout the hotel and pool area. If this policy is violated, guests will be charged up to $500.
Is there a fitness center on property?
Yes, our state-of-the-art fitness center is located on the 1st floor and can be accessed 24 hours/day with your room key.
Does the hotel accept guest packages/deliveries?
Yes, the Lorenzo Hotel accepts packages for guest currently registered at the hotel.
Does the hotel allow parties in the rooms?
We enforce a “No In-Room Party Policy” to ensure we can always protect the hotel and our guests. No parties, loud disturbances and/or noise-nuisance are allowed or tolerated on these premises. In the event of a disturbance, one polite request (warning) will be given to reduce the noise. If our request is not followed, the guest will be asked to leave the hotel without refund. Registered guest(s) are responsible for all persons visiting and any damages to the room.
Is the hotel ADA accessible?
Yes, ADA compliant parking and guest rooms are available on all floors with Double Queen and Single King layouts. These accommodations should be reserved in advance to guarantee availability. The hotel is fully compliant with the standards set forth by the Americans with Disabilities Act.
What are the terms of a cancellable reservation?
Your reservation is being held (guaranteed) by the credit card provided at the time of booking. Your credit card may be charged if you do not check into the Hotel on the scheduled arrival day, if you shorten your scheduled departure after checking-in, or if you do not cancel your reservation in accordance with the cancellation policy.
What does the bird logo represent?
Birds on a wire suggest a gathering place prior to nesting for the evening, which seemed an apt and whimsical metaphor for Lorenzo’s combined hotel and watering hole.
Why is there so much art around the hotel?
The idea of the Hotel is to differentiate itself from the chain hotel brands that feature consistence of design from place to place and repetition. The intent here is to be unique and offer a design like no other hotel anywhere. D Magazine called Lorenzo “the ultimate Instagram backdrop,” and guests can often be found taking selfies and photographs all over the hotel. Some have said staying there is like spending the night in a museum, and interestingly enough the hotel is located in the Cedars, an artistic community that contains many art studios and galleries.
What does the name Lorenzo stand for?
We sought after a name that was original, easy to spell and pronounce, while also being a little exotic like the hotel. Over 100 name possibilities were considered, one of them being Lorenzo, which was available as a domain and for U.S. trademark protection. Lorenzo also is the romance language equivalent of Lawrence or Larry, the given name of the hotel’s principal owner.